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Making EWA a reality in UAE

Abhi is rolling out their Earned Wage Access (EWA) to promote financial inclusivity for diverse workforce - now also in UAE.

Pauline Kletti
Pauline Kletti
July 25, 2024
2 min
Making EWA a reality in UAE

Earned Wage Access (EWA) is an innovative financial service that allows employees to access a portion of their earned wages before their official payday. This service has gained traction globally as a means to enhance financial well-being, reduce the dependency on high-interest loans, and offer greater financial flexibility.

In the UAE, the gig economy is flourishing, yet gig workers often face challenges in managing their finances due to irregular income streams. Recognizing this, Abhi, in partnership with Rollee, is launching Earned Wage Access tailored specifically for the UAE gig economy.

With the strategic support of Rollee, which provides seamless access to income data and aggregates information from various gig platforms, Abhi is set to change the financial landscape for gig workers in the UAE. 

Seamless Integration with Gig Platforms

With Rollee's expertise in aggregating data from various gig platforms, Abhi can effortlessly track a gig worker's earnings and provide reliable EWA. The integrations covers a wide range of global and local gig platforms, making the service accessible to a large segment of the workforce. 

Boosting Financial Inclusivity

Financial inclusivity is a cornerstone of Rollee’s and Abhi's mission. By providing gig workers in the UAE with access to their earned wages, we are helping to bridge the gap for those who may not have access to traditional banking services. 

"At ABHI, we believe that financial flexibility should be a right, not a privilege. Our expansion into the UAE, powered by Rollee's robust data capabilities, marks a significant milestone in our journey to empower gig workers. We are excited to bring our EWA product to a new market and make a difference in the lives of many," said Omair Ansari, Co-Founder & CEO of ABHI.

This collaboration between ABHI and Rollee is set to transform the financial landscape for gig workers in the UAE. By leveraging Rollee's expertise in aggregating income data from a diverse array of gig platforms, ABHI will deliver reliable Earned Wage Access to a broad segment of the workforce. This innovative service bridges the gap for gig workers who may lack access to traditional financial services, offering timely access to their earned wages and enhancing their financial stability and flexibility.

"Partnering with ABHI aligns perfectly with Rollee's mission to make alternative data at the core of underwriting. By enabling seamless integration and real-time access to income, activity, and other data points, we are helping gig workers in the UAE gain control over their finances and improve their overall financial health," said Ali Hamriti, Co-Founder of Rollee.

The introduction of Abhi's earned wage access product in the UAE, supported by Rollee's advanced data integration capabilities, marks a significant advancement in financial inclusivity for gig workers. Abhi not only provides immediate financial relief but also empowers workers with the tools and knowledge to manage their finances effectively. 

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